Liz Speer created all aspects of the line from sketch, to drafting the paper patterns, to hand designing the prints on the garments. Liz's background is in women’s apparel design. She worked in the iconic Garment District in Midtown Manhattan for over 8 years as an apparel designer and handled some CAD/textiles prints as well. Originally from California, Liz has lived in many cities up and down the coastline. She graduated from San Diego State University and later earned a Masters in Fine Arts for Fashion Design from the Academy of Art University in San Fransisco. Growing up she always made her own clothes and clothes for her beloved dogs. Liz has fallen in love with Rockaway Beach, New York, and drew from it as inspiration for her business. She started off by hand sewing women’s beach tops, and designing and printing two graphic t-shirts, which she sold on Rockaway Beach. She has since expanded apparel business to other locations.